Pass your actual test at first attempt with IBM C2080-470 training material
Updated: Jul 25, 2026
No. of Questions: 108 Questions & Answers with Testing Engine
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| Certification Vendor: | IBM |
| Exam Name: | IBM Unica Campaign V8.5 |
| Exam Number: | C2080-470 |
| Passing Score: | 58% / 800 (scale 200-1000) |
| Exam Price: | USD 200 - 250 |
| Real Exam Qty: | 53 - 108 |
| Exam Duration: | 90 - 120 |
| Exam Format: | Multiple Choice |
| Available Languages: | English |
| Related Certifications: | IBM Enterprise Marketing Management |
| Certificate Validity Period: | 3 years |
| Recommended Training: | IBM Unica Campaign V8.5 Official Training IBM Knowledge Center - Unica Campaign V8.5 |
| Exam Registration: | Prometric Registration IBM Training & Certification |
| Sample Questions: | IBM C2080-470 Sample Questions |
| Exam Way: | Proctored at Prometric test centers or online proctored; EXAM RETIRED, replaced by C8010-450 |
| Pre Condition: | Basic knowledge of relational databases, SQL, and enterprise marketing concepts; no mandatory prerequisite exams |
| Official Syllabus URL: | https://www.ibm.com/training/certification/exam/C2080-470 |
| Section | Weight | Objectives |
|---|---|---|
| Architecture | 13% | - Hardware and software requirements - Unica Campaign components and architecture - Database and data structure design |
| Configuration and Customization | 30% | - System configuration and settings - Macros, variables, derived fields and triggers - Security and permission management - Data source and audience level setup |
| Functionality and Flowchart Development | 31% | - Campaign execution and reporting - Flowchart creation and process boxes - Offer management and contact history - Scheduling and automation |
| Troubleshooting and Performance Tuning | 13% | - Maintenance utilities - Log analysis and error resolution - Performance optimization |
| Installation and Upgrade | 13% | - Upgrade procedures and migration - Distributed environment deployment - Install Marketing Platform and Campaign |
1. In a Unica Campaign deployment, there is a use case to check custom validation logic (valid vs. optional) for the campaign extended attributes at the time of campaign creation. Which Campaign feature will help accomplish this requirement?
A) Unica Campaign Validation Plug-in Developer's Kit (PDK)
B) Unica Campaign Web Services API
C) Security Policies
D) Unica Campaign Triggers
2. The specialist is upgrading a multiple partition installation from 8.x to 8.5 What is the correct method to upgrade a multi-partition environment?
A) Run the migration for each partition.
B) Run the migration once for all the partitions.
C) Run the upgrade script once for all partitions.
D) Run the upgrade script for each partition.
3. An administrator is responsible for setting up triggers for use with Unica Campaign and third party systems. The administrator creates a synchronous outbound trigger that runs an external third party scoring mechanism. The specialist needs to wait for the resulting scores to be produced before continuing to run the flowchart. The name of the trigger is RunScoreProgram. What is the correct syntax to define that this is a synchronous trigger?
A) RunScoreProgram $
B) + RunScoreProgram
C) RunScoreProgram /
D) RunScoreProgram ?
4. A user is trying to create RAW SQL in a Select process. "Select IDs with" is selected but when the user clicks on the advanced button the "RAW SQL for Record Selection" check box is greyed out. What is the user doing wrong?
A) The correct tables are not mapped in.
B) The Select process is in Point and Click mode.
C) Unica Campaign is not connected to the database.
D) A SQL Custom Macro has not been created.
5. A user variable is a convenient way to:
A) substitute a value into an expression or query so that it's not hard-coded.
B) build a complex expression using raw SQL.
C) group together a set of attributes.
D) share a derived expression with other users for use in other flowcharts.
Solutions:
| Question # 1 Answer: A | Question # 2 Answer: D | Question # 3 Answer: D | Question # 4 Answer: B | Question # 5 Answer: A |
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